The World Cup in Brazil has everyone cheering for their country and their team. Football (or soccer in the US) is the globe’s transcendent sport. This year, for the first time, many of the United States televisions were tuned into the various matches. It has gained popularity for Americans in a big way. Obviously we are lagging behind the passion that this sport has carried for many others for decades, but in 2014 the U.S. was rising and falling as one with every touch of the ball.
Every country feels a sense of unity around their beloved team. For the United States, we may have been eliminated in the round of sixteen, but this special feeling of unity remains as we head into our national holiday, July 4th. Our nation’s birthday could not have arrived at a more opportune moment, on the heels of this galvanizing experience. As always, we are spending time with our families, having special parties, including volumes of food and spectacular fireworks, but there is an undeniable difference surrounding this particular July 4th, all made possible by the magic that emanates from the World Cup.
Buyers Meeting Point is based in Boston and will be joining in the festivities of our native land. Every country has their special days to celebrate. We all work hard in our various procurement roles in order to support our families. Holidays are a time to relax and enjoy with those we care most about.
For those of you still in the World Cup, best of luck. For the rest of us, there is always 2018! See you then!!
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