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Make Market Analysis Work for You (Public Spend Forum)
Thursday, June 04, 2015, 12:00pm - 01:00pm
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Whether you are a procurement professional or an executive in charge of a major program, understanding potential suppliers that you may partner with, their economics, competition and more is critical to forming value-generating relationships.
In this webinar, we’ll walk you through how to conduct a market analysis so that you can then apply these tools and techniques on your own. We will cover things like how to size your market, understand supplier cost structures and supplier capabilities (and how they vary across suppliers), and how to identify key trends in the market that are relevant for you to consider in conducting your acquisition.