Global companies are adapting their business strategies to reach the empowered consumer, fueling an increase in digital spend to support key digital initiatives. A number of global leaders are leveraging sourcing to tap into global talent in order to meet their increasing need for digital talent. This is not the same expertise as the previous application sourcing trend but focuses on resources that understand customer engagement and related technologies. The results include improved customer engagement and customer loyalty, ultimately leading to an increase in revenue.

How can you tap into these benefits within your own organization?

This webinar will share practical case studies that illustrate how global companies have successfully sourced their digital initiatives to achieve sustainable revenue gains. We’ll consider the factors that led one large media firm to pursue a captive model while another large financial services firm opted for an outsourcing model.

You will learn:
1. An overview of global digital talent trends.
2. How global talent can be leveraged to achieve key digital initiatives that drive revenue.
3. What key factors to consider when selecting the right model and partner for your digital initiatives.

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