High-tech companies have long recognized the value of cloud services for improving internal and customer-facing operations. But in the wake of the Covid-19 crisis, are high-tech executives satisfied that their pre-pandemic cloud strategies are helping them address current business disruptions and making their organizations more resilient?

A recent survey by Harvard Business Review Analytic Services (HBR-AS) among 220 high-tech executives found that pre-pandemic cloud strategies are not adequate for firms’ current and future challenges. Virtually all survey respondents (93%) report that the pandemic is altering aspects of their organization’s IT operations, with 59% describing the impact as so significant that it is causing them to fundamentally change most aspects of their IT environment.

High-tech firms are rethinking their cloud strategies, are feeling new urgency for moving to the cloud, and are increasingly pivoting to offer cloud services for customers.  

On March 25, in a live HBR-AS webinar, Managing Director Alex Clemente will review findings from this survey. He will then lead a discussion about high-tech firms’ post-pandemic cloud strategies with Katherine von Jan, chief strategy officer of digital transformation and innovation at Salesforce, and Paul Gaynor, global alliances and technology consulting leader at PwC.

These experts on the cloud and on the digital and workforce transformations taking place among high-tech firms will share their perspectives on the HBR-AS survey results and will discuss:

• How high-tech companies are altering their IT operations because of Covid-19.  
• The impact of Covid-19 in causing high-tech businesses to reprioritize their goals.
• Why a successful cloud strategy can be a competitive differentiator and how organizations are making this a reality.  
• The strategic opportunity presented by selling cloud services to customers.

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