Megan Connell is a Senior Project Analyst at Source One Management Services and a proven asset in developing RFPs and executing strategic sourcing strategies. Megan is competent in conducting research to produce detailed reports related to competitive markets, sourcing strategies, cost savings opportunities, and benchmarking. She is a leader in providing client solutions through “out of the box” thinking and problem solving. Her high level of analytical skills and supply chain expertise helps streamline clients’ operations and drive sustainable cost savings. 

Spend Analysis 101

As a procurement professional, I am frequently tasked with conducting a spend analysis on behalf of current and potential clients, but for those outside of the industry, this may be an unfamiliar exer...
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A Deep Dive into the Cost Drivers of a Direct Mail Program – Part 2

Direct marketing is not a new advertising strategy, but the associated tactics often change with the latest trends and technologies. Direct mail is one tactic under the direct marketing umbrella that ...
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A Deep Dive into the Cost Drivers of a Direct Mail Program – Part 1

While some may believe that direct mail programs have gone out of style similar to print advertising, industry trends indicate quite the opposite. According to the Direct Marketing Association (DMA) S...
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Recent Comments
Guest — Michael
Great post! I really enjoyed all the stats you included in this blog. This isn't that bad: "the average cost per lead for a campai... Read More
Wednesday, 05 August 2015 17:01
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